archive-nl.com » NL » S » SYMBID.NL

Total: 245

Choose link from "Titles, links and description words view":

Or switch to "Titles and links view".
  • Trippel Trappel crowdfunding
    voor VIMEO exclusieve digitale kleurplaten 40 euro 40 geadopteerde frames Alle mooie extra s als hierboven plus digitale poster van de film Een prachtige van schets tot animatie tekening het scenario digitaal als PDF 60 euro Alle mooie extra s als hierboven 1 bioscoopkaartje voor de eerste filmweek 8 15 okober 2014 het voorlees boek van de film uitgever Leopold opgestuurd binnen Nederland originele tekening uit de film 100 euro Alle mooie extra s als hierboven en daarbij een exclusief hardcover productiewerkboek met schetsen modelsheets colourboards etc opgestuurd binnen Nederland Kans op een studio bezoek via loting 200 euro Alle mooie extra s als hierboven naam op de aftiteling onder met dank aan onze speciale investeerders originele tekening uit de film gesigneerd door de regisseurs Een uitnodiging voor twee personen voor een VIP sneak preview IN de geluidsstudio studio in januari februari 2014 500 euro Alle mooie extra s als hierboven naam op de aftiteling onder met dank aan onze hoofd investeerders je kind mag een Sinterklaasliedje zingen dat te horen zal zijn in de film uitnodiging voor 2 personen voor de officiële gala première 1 000 euro Alle mooie extra s als hierboven maar ook Jouw naam of de naam van een geliefde IN de film In de film is er voor drie mensen plaats op een van de lijstjes van Sinterklaas Als de helden op de boot van Sinterklaas komen zien ze in de lijstjeskamer een paar namen voorbij komen op de computers van de Pieten Uw naam naar keuze kan dan op de lijst komen op de computer U kunt zelf kiezen of er braaf of stout naast moet komen te staan Op volgorde van binnenkomst Als de plaatsen op de lijstjes al vergeven zijn krijgen deze investeerders een bijzondere plek op de aftiteling De volgende brave kinderen hebben Sinterklaas extra geholpen 3 500 euro of meer Investeerders kunnen ook een speciaal uitje krijgen Bedrijven of privé personen die een grote investering als deze doen kunnen in overleg een bijzondere presentatie krijgen voor tien personen Een exclusief bedrijfs uitje naar de Studio en een bijzondere persoonlijke uitleg over hoe de film tot stand is gekomen Allen gaan met een prachtig cadeau pakket naar huis en zien we terug op de première Dus kies uit bovenstaande opties of als u specifieke wensen hebben aarzel dan niet om een mail te sturen Markt Naar boven Trippel Trappel zal vanaf 8 oktober 2014 in ruim 100 bioscopen vertoond worden Het succes van een film is vooraf moeilijk in te schatten maar de bezoekcijfers van eerdere films geven ons een goed beeld van de potentie noot 1 Wij verwachten met Trippel Trappel in de eerste vertoningsperiode najaar 2014 rond de 300 000 bezoekers te trekken In het najaar van 2015 zal de film op DVD en als Video on Demand beschikbaar komen Daarnaast zal de film in 6 delen te zien zijn op TV bij de KRO zie ook hieronder finance Sales Naar boven Omdat Trippel Trappel een uniek project is

    Original URL path: https://geldenondernemen.symbid.nl/ideas/4934-trippel-trappel (2016-02-18)
    Open archived version from archive


  • Symbid - crowdfunding crowdfunding
    Vanaf het moment dat de SEC goedkeuring geeft voor het op grote schaal aanbieden van aandelen binnen MKB bedrijven kan Symbid haar al zeer sterke merknaam inzetten om zo de uitrol in de Amerikaanse markt tot uitvoer te brengen Sales Naar boven Voor de uitgebreide informatie verwijzen we je graag door naar de bijlage Business Plan Crowdfunding Positioneringsstrategie One global brand for business crowdfunding Naar mate de crowdfundingindustrie groeit worden branding en een heldere positioneringsstrategie steeds belangrijker zeker met het oog op de vaak nog onzekere investeerders ondernemers en overige klanten Symbid wordt inmiddels wereldwijd herkent als knowledge leader en koploper op het gebied van kwalitatieve innovatie en regulatieve ontwikkeling Hiermee hebben we het merk Symbid gevormd tot een synoniem voor expertise kennis en digitale aandelen financiering van een hoog kaliber Het ontwikkelen van de hoogst mogelijke standaarden voor zowel het platform als de industrie is een van de hoofddoelen van Symbid s marketingstrategie De uitvoer van een succesvolle marketing en brandingstrategie is afhankelijk van de volgende factoren Het hebben en houden van een gevestigde merknaam die garant staat voor het leveren van toonaangevende producten en services De bereidheid van het proactief samenwerken met partners binnen de industrie Het ontwikkelen van een agressief marketingbeleid dat wordt ondersteund met een uitgebreid marketingbudget Product Naar boven Voor de uitgebreide informatie verwijzen we je graag door naar de bijlage Business Plan Crowdfunding In 2011 startte Symbid als een van de eerste aandelen crowdfundingplatformen ter wereld Hiermee werd het mogelijk voor ondernemers om kapitaal te verkrijgen door middel van de verkoop van een deel van hun bedrijf Kleine investeerders konden voor het eerst aandelen kopen in kleine innovatieve start ups en mede eigenaar worden Op dit moment bestaan er verschillende vormen van crowdfunding Equity based crowdfunding waarbij de investeerder winst behaalde doordat de aangekochte aandelen in waarde stijgen en of er dividenden worden uitgekeerd Lening crowdfunding crowdfunding waarbij de investeerder winst behaald op basis van rente Beloning of donatie crowdfunding het betreft de voorfinanciering van te produceren goederen waarbij de investeerder vaak het product of verwante producten ontvangt Symbid is een van de enige platforms die een dergelijke zware juridische en IT structuur aanbiedt Deze structuur ontwikkelt in samenwerking met o a AKD en BDO biedt ondersteuning aan vijf verschillende onderdelen van productontwikkeling Flexibiliteit alle crowdfundingmodellen kunnen worden aangeboden mocht dat wenselijk zijn Internationalisering het Symbid platform kan in alle verschillende talen en munteenheden worden aangeboden als daar vraag naar is Partnerships het Symbid aanbod het platform de whitelabels Affiliate partnerships en Groups wordt alleen via premium partners aangeboden Stand alone versie het Symbid platform is aan te bieden als stand alone versie in een afgesloten omgeving Aanverwante services Symbid is mede oprichter van verschillende initiatieven en programma s zoals het CAPS accreditatie programma Financiën Naar boven Voor de uitgebreide informatie verwijzen we je graag door naar de bijlage Business Plan Crowdfunding Raadpleeg ook de Bijlage Safe Harbour Verklaring onder het kopje Attachments Toelichting De volgende paragrafen zijn een overzicht van de resultaten van

    Original URL path: https://geldenondernemen.symbid.nl/ideas/332-symbid-crowdfunding (2016-02-18)
    Open archived version from archive

  • SellanApp - Third Seed Round crowdfunding
    an advanced iPad App Anybody can use it to easily create a playable mockup that can be uploaded simply and shared on our web platform Our Pitch Deck is available in the attachments section Market Naar boven Our intended audience is the global market of Apple iOS application users and developers iPhone iPad iPod touch This market has over 400 million users and over 184 000 registered developers Over 300 apps are downloaded per second with an average purchase price of 2 00 These numbers are expected to increase exponentially over the next few years A key issue within the market is the volume and discoverability of apps in that there are so many apps it is difficult for a developer to gain traction through being discovered naturally by users As such the market is looking for solutions to increase the average quality and visibility of the apps within the App Store As SellanApp presents a strong community and since we believe it takes a crowd to raise an App we are in the position to offer unique solutions in app discovery and marketing More and more consumers and businesses are prepared to enter the market not only as consumer but also as producer and developer This results in fragmentation resulting in a more complex environment A platform which brings together producers developers and consumers provides added value in this market SellanApp has proved that there is a substantial creative potential within businesses and consumers not having the resources to develop successful apps themselves They crave to create a community which helps them to realize their potential Sales Naar boven WHAT HAS BEEN REALISED SellanApp realized the availability of an iPad App and web platform including the associated technical legal and development and organizational infrastructure The team led and formed by a very experienced CEO entrepreneur is international and includes over a decade of experience in high end London and US based technology start ups After a two month private beta period the service has been in public beta since November 2012 Since launch over 100 App Ideas were submitted Over 20 where published on the site and 13 are now funded and 3 apps already have been made available in the App Store Over 16 developers are now connected with the platform while many more have shown interest This shows proof of concept and strong traction from the community SellanApp was nominated as one of europe s best startups during a venture capital event last year and was one of the finalists during a startup rally organized by The Next Web SellanApp was also named one of 10 best Dutch startups in the Accenture Innovations Awards The iPad app has received high praise from users and has 4 5 stars in the App Store Finance Naar boven EARNINGS MODEL SellanApp receives 10 of pledges on all successful i e selected app ideas and 5 of all revenue generated by the apps in the App Store Since all funds flow

    Original URL path: https://geldenondernemen.symbid.nl/ideas/3916-sellanapp-third-seed-round (2016-02-18)
    Open archived version from archive

  • Beter eten, beter leven crowdfunding
    regio Boerenhart is beebox ervan overtuigd dat de organisatie met dezelfde potentie en dynamiek kan worden opgeschaald naar heel Nederland De eerste stappen zijn inmiddels gezet in Haarlem Amsterdam en Den Haag Gouda volgt in februari 2014 Als de landelijke opschaling is gerealiseerd dan zal de omzet evenals de winst worden vervijfvoudigd terwijl het risico aanzienlijk is afgenomen door bewezen succes Zowel qua inwoners als in marktpotentie is Nederland namelijk vijf keer zo groot als het Boerenhart Sales Naar boven Belangrijke klantsegmenten De primaire doelgroep zijn gezinnen met jonge kinderen Deze doelgroep vindt het belangrijk om hun kinderen iets mee te geven Bewustzijn over het milieu en voedsel en daarnaast goed en gezond eten met veel smaak In de regio het Boerenhart alleen al zijn er 400 000 huishoudens die in de doelgroep vallen Daarnaast zijn culinair georiënteerde consumenten en biologisch georiënteerde consumenten geïdentificeerd als secundaire en tertiaire doelgroepen In het Boerenhart zijn er respectievelijk 150 000 en 300 000 huishoudens die respectievelijk in deze doelgrepen passen Landelijk gezien kunnen bovengenoemde getallen met vijf worden vermenigvuldigd om het totale markpotentieel in Nederland te kunnen duiden Sales strategie De maatschappelijke interesse in het thema voedsel in combinatie met de sympathieke kernwaarden van beebox lenen zich bij uitstek voor promotieactiviteiten door zowel de franchisenemers lokale activiteiten ambassadeurschap als de centrale organisatie PR algemene campagnes Promotie mogelijkheden PR ons initiatief heeft nieuwswaarde Gebruik makend van bestaande en nieuwe mediarelaties zal gratis publiciteit worden gezocht voor de lancering van beebox Offline aanwezigheid op publieke beurzen festivals en boerenmarkten inzet van print en outdoor reclame op de bezorgbussen Online advertenties advertorials Google adwords display advertenties op gerelateerde websites en blogs Online partnerships samenwerking met online consumenten communities gericht op duurzaamheid en innovatie zoals Nudge Urgenda en thegreenbee Het aangaan van partnerships lokaal en landelijk met relevante organisaties zoals sportscholen kinderdagverblijven en kinderboerderijen Daarnaast heeft beebox ook andere initiatieven ontwikkeld die lokaal door de franchisenemer kunnen worden ingezet waaronder een loyaliteitsprogramma voor klanten Uiteraard zullen beebox en de franchisenemers klanten daarnaast stimuleren om ambassadeurs te worden voor het beebox product Waar zijn we nu vervolgstappen In de aanloopfase heeft beebox veel geïnvesteerd in het gedetailleerd in kaart brengen van de markt het ontwikkelen van het concept o a de samenstelling van de voedselbox en het franchise concept en het sluiten van strategische partnerships In deze fase is EUR 150 000 en 4 000 manuren geïnvesteerd in het ontwikkelen van de beebox Belangrijkste milestones aanloopfase marktonderzoek en concept testing voltooid gedetailleerd business plan en business case opgesteld eerste franchisenemers aan boord Nudge als strategische partner In oktober vorig jaar is beebox gestart met de operatie en het opdoen van kennis en ervaring Inmiddels beleven we met elkaar het vierde seizoen de zomer en staat een lean and mean organisatie 4fte ten dienste van een tiental enthousiaste franchise nemers Belangrijkse milsetones operationele fase onderweg naar 1000 lopende abonnementen en meer dan 20 000 boxen geleverd actief in 14 rayons met een team van enthousiatse en betrokken franchisers veel

    Original URL path: https://geldenondernemen.symbid.nl/ideas/3152-beter-eten-beter-leven (2016-02-18)
    Open archived version from archive

  • SellanApp crowdfunding
    boven Market Naar boven Currently over 200 mobile apps are downloaded per second with an average sales price of 3 64 The average revenue per app is estimated to be 4 3K All these metrics are forecasted to grow at exponential rates for the foreseeable future Although Apple Inc is market leader similar App Store models have been successfully developed by Google and Microsoft among others The total app Market is estimated to be worth over 25 billion in 2015 It is expected that the market share of off deck independent app stores will grow rapidly so that app developers will have to embrace the increasing complexity of multiple app markets The app Market is seeking solutions to improve average App quality and visibility while a lot of consumers and businesses are prepared to enter the market not only as consumer but also as creator The market will be more complex due to fragmentation We at SellAnApp believe that there is a huge creative en entrepreneurial potential available in the community of consumers and small to medium businesses not holding resources knowledge funds to successfully develop apps themselves or by third parties To successfully exploit this potential we see two strategies 1 Less complicated open source development tools like Google App Inventor for individual consumers of which the existence confirms the observed market potential 2 Innovative crowd driven platforms like SellAnApp offering online development funding and promotion and monetizing tools to consumers and businesses alike Sales Naar boven Targeted go live date for the public beta service is Q2 2012 Start of the private beta program is scheduled for Q4 2011 September 14th SellAnApp will publicly announce the upcoming service aiming to obtain a large number 5K of subscribers before go live Hereto SellAnApp will announce the availability of a 1 million virtual fund to be shared among the top referrers and redeemable by offering an extra initial revenue share of up to 2 for producers and an amount of 1 000 of funds available for subscribed believers investors to pledge in the designs of their choosing A live event will be organized at the Capital on Stage event effectively positioning SellAnApp among the top European start ups while creating visibility among the top Investors present The announcement will be broadcasted via all appropriate social media channels including Facebook Twitter You Tube partners and press Product Naar boven Did you ever had a great idea for a mobile app Did you find out quickly that it was a bit complicated to become a developer and bit expensive to hire a developer SellAnApp is a place on the web where everybody can make their ideas for mobile mobile apps a reality With SellAnApp you can become a producer of apps with all the creativity knowledge and funds you need available at your fingertips How does it work You start designing the app by telling stories Stories can be ideas doodles screenshots sounds prototypes mockups or even working apps if you already

    Original URL path: https://geldenondernemen.symbid.nl/ideas/602-sellanapp (2016-02-18)
    Open archived version from archive

  • Lost in Time crowdfunding
    are investigating like an iPhone version expansion to other platforms such as Android and multiplayer options You ll invest in the exploitation of the game Lost in Time and all its variants and special versions that we can produce with the same storyline the timetravel game with Freek de Jonge in the lead We structure this in a separate Lost in Time BV which will be a daughter company of Tempeest Who produced Lost in Time Lost in Time is a game of Tempeest a creative company that has emerged as a partnership between different creative companies The cooperative present legal entity of the Tempeest company is a model that is extensively being promoted in the creative industry right now Tempeest is often referred to as good practice of this initiative by for example CLICK and other stakeholders in the Top Sector Creative Industries government backed platform for the creative industry in The Netherlands At present Tempeest has five shareholders founders There is a core team of three people Danny van der Voorden CEO Peter Dubois content director Karen Sikkema business developer who work for Tempeest Lost in Time on an on going basis and also a number of creative workers who work on a project basis Michiel van Eunen game development Jonas Klinkenbijl film maker Joris van Liempd software Additionally there is currently a marketing agency actively involved in Tempeest Amsterdam basedEPIC and there will be a marketing employee hired in short term The Tempeest team is aided and advised by our Board of Inspiration Hedy d Ancona President Federation Dutch Creative Industries Freek de Jonge Comedian and lead actor in Lost in Time Ad van Liempt Journalist TV producer Alma Schaafstal principal lector at Windesheim University and former Director of Taskforce Innovation Rob Hermans founder of start up Achieved Willem Jan Renger Program Leader Applied Game Design Utrecht School of Arts Riemer Knoop Cultural Consultant and Lecturer Cultural Heritage Reinwardt Academy Rob Mommer Dennis Knetemann Marketers EPIC Amsterdam In the past years Lost in Time has been nominated for several awards Lost in Time was one of the contestants in the Living Labs Global Award and was assessed by the city of Barcelona as scoring 4 0 out of 5 0 on International Market Potential This led to an invitation from Barcelona to come and pitch Lost in Time as an innovative tourist application Lost in Time was one of five finalists in the Dutch Creative Business Cup 2012 and was described by the jury as A major contender The product is very well made it is well thought out It can only get better and there is definitely a place for in the market Lost in Time was one of six finalists in the Control Industry Award one of the Dutch Game Awards Lost in Time came in second at the Dutch City Marketing Awards 2012 Tempeest won the UtrechtInc ThumbsUp award Market Naar boven The problem from Lean Back to Lean Forward media The world around us is changing rapidly New generations become more and more accustomed to a constant availability of media information and knowledge and most importantly they use these media in a different way than older generations were used to One of the main changes is the shift of LEAN BACK media to LEAN FORWARD media Anyone older than 30 years has grown up with media that could only be used in one way in short leaning backwards That is the media radio newspaper television are transmitting and the users can only receive Younger generations use media in a totally different way Only receiving messages is not an option for them they are used to interact to talk back and to discover through the Internet games Apps etc Much of the available media and communication from companies institutions organizations and others is currently not well equipped for this generation of users The image that younger generations have of museums or heritage sites is that you can only do one thing SEE something No interaction is experienced with the environment and it s impossible to learn or discover through DOING A place where only one verb prevails TO SEE is no longer adequate Older generations parents decision makers in government education business cultural heritage often find it difficult to find ways to respond to these changing media needs The solution interactiveexperience on location The rise of mobile hardware makes interaction with the surroundings doing and exploring a possibility for everybody also on location Many apps are responding to theneeds of visitors and tourists by supplying information on the surroundings the apps with tourist information tours and area information are rapidly emerging But most of these apps are not much more than a digital tourist guide They are developed from the broadcaster receiver paradigm and do not offer interactive content or a complete visitor experience There is a need for quality contentand valuable experiences especially for the LEAN FORWARD generations but also for their parents grandparents colleagues family and friends Lost in Time is the response to that need For whom The market for Lost in Time and our business model is twofold On the one hand we generate revenue by paid downloads of Lost in Time in the App store or by iPad rentals with the game installed at resellers On the other hand we offer local partners museums local historical foundations heritage parties and communities but also entrepreneurs and hospitality venues located in a historic building in the playing area an opportunity to be part of the game On different levels they can add their own stories or information to the game These two markets reinforce eachother and together will make Lost in Time better and more profitable In 2013 we gained a lot of experience with different types of players families corporate outings groups of friends They downloaded the game from the Appstore or played it through one of our distribution points tourist office lunchroom and through our own employees We continue

    Original URL path: https://geldenondernemen.symbid.nl/ideas/5212-lost-in-time (2016-02-18)
    Open archived version from archive

  • 'Created on Friday' crowdfunding
    clients creative minds and followers are connected in Creation Stories In several categories design music fashion models launching new products services or social problems the client can submit a Call for Creation video This happens on the first Friday at midnight During the first week creative minds free lancers or companies show their three pitch videos in which they present their solution for the clients problem The followers vote for the best ideas This way a dynamic Top 5 arises on the basis of video views and votes during the first week Of course the client follows the submissions as well The client s favourites are presented in a frame on the client s Call for Creation page This way the client can influence indirectly followers voting behaviour Week two Exactly one week later on the second Friday at midnight the Top 5 is frozen During this Friday the client determines who is going to be the winner out of the Top 5 and he will announce this in the course of the day through the online platform During the second week client and winner come together to work on the Final Creation which will be delivered on the third Friday The client is responsible for the resources to deliver the Final Creation to highest standard e g recording studio to finalize a track How Creation Stories arise The dynamics of the Created on Friday platform leads to two week Creation Stories in which all three actors client creative minds and followers are involved The short story starts with a problem and ends with a solution which will be implemented As one of the actors you want to know the end of the story You want to stay involved because of the quick and dynamic process which you can influence First pilots presented at the DDW To support our exhibition at the Dutch Design Week in October 2013 we piloted two Creation Stories although on a moderate scale offline and without public voting However the pilots did include real Calls for Creation submitted videos a Top 5 the selection of a winner and the joint delivery of the Final Creation We developed a prototype of the web platform on iPad so that visitors of the Dutch Design Week in Eindhoven could test the format and its content A short description of these two Creation Stories with links to the supporting videos is included below The story of a Sitcom looking for a theme song The Sitcom is a concept of Lucas Maassen designer for the Dutch Design Week 2013 Each Sitcom needs a theme song and that is why Created on Friday was used as a test The Singing Chair was the client who placed the Call for Creation video The client delivered the lyrics that the musicians could freely use to create their composition The submissions from the Top 5 video were very diverse The winner was Woody Veneman who developed the idea into the Final Creation video during the second week The story of video editor John who made a short trailer with Spilgames for the new game Fruit Fever Spilgames the number 1 in the world of online game platforms will soon launch the new game Fruit Fever To support the marketing campaign for this new game Spilgames placed a Call for Creation video Video editors were invited to make a short trailer During the First week video a lot of good ideas had been submitted Even though John was number 3 in the Top 5 Spilgames selected John as the winner video because the client felt that John had responded best to the Call for Creation During the second week the Meet Making of John visited the Spilgames video studio where they developed the idea into the Final Creation video within a week And if you put all these clips together you get this nice Creation Story video Note the game Fruit Fever is still in the beta stage but can already be played However because the game is still in its development stage the final trailer will have to be updated in line with the game that will eventually go live Other examples of Creation Stories A large local authority needs a new art object in a public space e g a large mural as a statement for the city By using Created on Friday several local designers can show their talents to the client and the general public Even if you do not reach the Top 5 you may nevertheless get a new job because others have seen what you are capable of The followers in this instance probably many of the city s residents have made a preselection for the client the Top 5 It can therefore be expected that there is public support for the new artwork On the third Friday the new design is presented In this case the Final Creation is an agreed design that will be produced afterwards In case of a mural the final result can be shown on the third Friday In other words expedient procurement of creativity with real results within two weeks That s Created on Friday A famous brand is about to launch a new product but is still looking for a model for the communication campaign Models agencies and independent models show in short videos what they believe is needed for a successful campaign The public followers of the model category watches all the videos and votes for its favorites During the second week the winning model will be working in the studio on a photo shoot and on the third Friday the campaign can go live Afterwards you can see and recognise in every bus stop and shelter your favourite model Once Created on Friday is well established Calls for Creation can also be placed worldwide It will be some time before this happens and these calls are likely to be few and far between However one such example could be Lady Gaga supporter of new talented fashion designers in need of a special dress for a gala in two weeks She asks Created on Friday for help and places her Call for Creation From all over the world talented designers show why especially their design would best meet Gaga s expectations At Gaga s cost the winner is flown in the second week which in itself is a great opportunity for a short video Holland s recent King s Song Koningslied could have been created through Created on Friday There are endless possibilities with Created on Friday Created on Friday as a service organisation Created on Friday is not only a self supporting web platform in which the above online format takes place but is also acting as a service organisation We offer services to the three actors involved in several ways We can connect the client with a media production company in the client s environment Together they can make the Call for Creation video and any compilation videos during the course of the Call These media production companies can register with the platform which we will clearly present in geographic views We will set a clear and transparent price level for these services together with these media production partners The service that we provide to the creative minds is in the first place offering a platform for showing their talents Because Created on Friday is an open and transparent platform it is expected that the client will offer attractive fees for the talents in the Top 5 Once Created on Friday increases in popularity creative minds outside the Top 5 may also receive a fee from the client Another service that Created on Friday provides to the creative minds is the management of fee payments A Call for Creation will only go live after the client has paid Created on Friday the fee for the creative minds As soon as the winner is chosen on the second Friday Created on Friday automatically pays the fee to the talents of the Top 5 Creative minds therefore do not need to chase any payments themselves The non winning talents of the Top 5 get 25 of the winner s fee This may change in the future e g a fee for the number 6 to 20 if Created on Friday is succesfull Finally Calls for Creation will be announced on the platform in advance of any Calls going live For example an artist in the category fashion may announce a Call a week in advance This way the creative minds can gear up for a potentially interesting Call whilst at the same time creating a marketing opportunity for the client The service to the followers is the Created on Friday app The app works as follows You start by choosing which creative categories you want to follow for instance only design and fashion or all Calls in your region You can also subscribe to a creative mind with an interesting first submission This way you will be alerted when they make their second or third submission Business model Created on Friday adds value by connecting the three actors through Creation Stories Market research during the Dutch Design Week in Eindhoven has shown that the client is willing to pay a fee for this to Created on Friday To enter the market successfully we initially want to keep this fee low to quickly increase the number of Calls for Creation This is our strategy to be profitable as soon as possible On the other hand form the start the client will be required to pay an attractive fee to the Top 5 to get high quality submissions Our present financial forecast is based on launching Created on Friday in only a handful of carefully selected markets using only the above mentioned sources of revenue However we will develop plans to enter more regions if there is a demand for this It is our intention that participating in Created on Friday is free for both creative minds and followers by using the app Possible future additional revenue sources If Created on Friday becomes an international success and a strong brand new revenue sources will be available for example through advertising on the web platform and in the videos by selling of visitor data or possible licence revenues by links with other media A private variant of Created on Friday is also possible if clients want to invite their own selection of creative companies to come up with ideas judged by a special internal voting committee But then you don t have the power of the crowd following the Creation Stories and that s what our main focus is on now First work hard on making Created on Friday a reality online in The Netherlands and The United States And then evaluate and make new plans and set new goals And if we can manage to generate new sources of revenue in the future of course we will share this revenue with the talented creative minds What are the Unique Selling Points USP s The USPs of the three actors of Created on Friday as well as the USPs from the view of the media are listed below Clients tapping into new creativity and therefore being distinctive more attention from the target group customer consumer trendsetting co creation the customer becomes an ambassador Creative minds additional exposure and a new network of potential clients it is a fair democratic and transparent process international environment anonymous if you do not want to come into view you can capture only your creation on video Followers you have influence you are involved you can discover new idols with exceptional new creations there is excitement in who will reach the Top 5 and who will be the winner immediate it is as if the paint is still wet when the video is uploaded Media entirely new way of generating interactive content format with growth potential design of new reality meaningful scope for integration within existing TV programmes online format within a TV format international aspirations How scalable is the product It is an entirely scalable product because it is internet based However at the launch we do follow the principles of guidance and control in the chosen markets where we go live The first Calls should be of highest possible quality meaning well known clients attracting high quality submissions so that the public is going to follow the Calls with great interest Pending the demand of the market we will have plans ready to scale up expediently Market Naar boven Market Information For which target groups Created on Friday is of interest Created on Friday targets three groups of actors We want to serve all three of them with our product and services All companies administrations and councils government bodies and artists VIP s can place a Call for Creation We expect that initially trendsetters will place a Call after which other groups will follow Creative minds in all categories belong to the target group designers musicians fashion designers models video editors artists etc This includes both independent contractors as well as creative companies Again we expect that any innovators will embrace this new open pitch first followed by others later The followers are all those interested in creativity who like to be involved through the IT platform and app How large are these target groups All three groups are large Market research on the Dutch Design Week showed that there is a lot of interest in Created on Friday from potential clients as well as from the perspective of creative minds and followers We intend to go live in a selected number of densely populated areas with top quality Calls to win over and keep the public the followers for Created on Friday Once Created on Friday is well established it will be possible to place more locally focussed Calls from smaller companies and less known brands Obviously the fee the client pays to Created on Friday and for the Top 5 will be lower However this widening of the strategy will only be followed after Created on Friday has firmly been established following a high quality launch strategy What about the competitors rival products Currently there are no directly comparable products or services Created on Friday is in its design unique There are crowd sourcing platforms but none include all creative categories More importantly these platforms do not have an open pitch approach with videos where the public can vote They also lack the tight time driven process leading towards a final creation As a consequence it is difficult to identify the three most important competitors If in the future Created on Friday gets a large community of followers who spend a lot of time online watching videos and following Creation Stories this is likely to be at the expense of other media products be it TV or online entertainment However we are now first focussing on our strategy to put Created on Friday firmly in the market and to build a growing Created on Friday followers community with the app What is the size of the total market The size of the market consists of all areas around the world with a fairly high population density where big companies operate and where many creative minds work However our deliberate strategy is to be strong in a few selected areas first before expanding to other parts of the market Our ultimate ambition is to have as much market coverage as possible to maximise the added value of Created on Friday Before we enter new parts of the market we will investigate the different cultural aspects that could influence our strategy for entering these new markets How many clients does Created on Friday have We currently have two reference cases and clients as set out in the Creation Stories above We furthermore are in dialogue with Bolletje Food industry about a possible Call for Creation to support one of their commercial campaigns Created on Friday is also in discussion with Solar Weekend Event industry about a Call for Creation to support its business We are also in contact with a number of local authorities to explore how Created on Friday could assist How many clients will get involved next year In our forecast we worked out the minimum number of Calls required For each market that we enter at least one Call for Creation will go live each week in six different categories The Netherlands should be considered as one market Each week you have one call in the category design music fashion models the launch of new products and for instance the category games Because of the preparation of the launch in 2014 we have assumed 25 weeks times 6 Calls a week a total of 150 Calls in 2014 Each Call may have a different client although there may be some that place multiples Calls In addition to The Netherlands we plan to go live in 10 other markets regions leading to a further 1500 calls The UK and United States as other markets to launch Following discussions with current investors stakeholders and advisors we came to the conclusion that it would be too much risk to only launch in The Netherlands If for whatever reason the launch in The Netherlands would fail entering any other markets would be near impossible For this reason we have decided to spread this risk and launch in the UK and then the US shortly after the launch in the Netherlands Our market research at the Dutch Design Week also showed us that from a cultural point of view the USA would be a good market to launch because of the generally outgoing and competitive character of the Americans By launching in multiple regions the risk of failure in one region can to some extent be compensated by the success of a launch in another region This strategy maximises

    Original URL path: https://geldenondernemen.symbid.nl/ideas/4958-created-on-friday (2016-02-18)
    Open archived version from archive

  • Equidam crowdfunding
    Summit Report With a success rate similar to that observed in Europe this projects the estimated market between 23 500 and 30 000 entrepreneurs applying for equity financing In addition to this result must be added the applications received by early stage Venture Capital funds which in the U S also invest at seed level The PwC Money Tree Report estimates that roughly 2000 transactions were concluded by Venture Capital funds in 2011 With a similar success rate this extends the audience of entrepreneurs of other 65 000 startups The equity based crowdfunding market Equity crowdfunding has an estimated potential magnitude of 300 billion alone in the US according to Forbes that is 10 times the venture capital invested in all of 2011 This is expected to determine the birth of several dedicated portals Nowadays there are already more than 100 crowdfunding portals worlwide and many more are entering the market as the legislative constraints are solved Only in the U S there are already more than 50 platforms released to the public and waiting for the S E C to finalize the crowdfunding regulation Some platforms namely those only open to accredited investors already received the S E C approval e g TheFundersClub Angelist Sales Naar boven Selling approach The Equidam valuation service is formed by 3 different modules of analysis 1 Icon set Executive Summary 2 Qualitative valuation models 3 Financial valuation models The first module is offered for free to all users while the other two can be purchased on demand according to the following price list 2 Silver package Icons set Executive Summary Qualitative valuation 160 VAT 3 Gold package All included 320 VAT Short term plan Equidam aims to reach the audience of entrepreneurs in the process to raise funds by establishing strategic partnerships with the main players of the sector being identified in online and offline intermediaries Online intermediaries are mainly equity based crowdfunding platforms and other websites working as marketplace for entrepreneurs and investors Offline intermediaries are business angel associations incubators and accelerators programs as well as early stage VC funds Our partners will work as ambassadors and promoters of the Equidam service to the entrepreneurial community being entrepreneurs or investors For partners keen on integrating the Equidam service within their websites we offer an API solution to enjoy the benefits of the Equidam analysis directly on the partner s portal Among the major applications our API solution is the perfect solution for equity crowdfunding platforms wishing to offer their crowdinvestors an analytical and objective tool to analyze and compare investment opportunities Mid and long term perspectives In the coming months Equidam will achieve substantial recognition in the crowdfunding sector as valuation service and this will increase the rate of adoption of the Equidam APIs among the platforms worldwide The success in this market relies also on the approval of local legislation that are currently constraining the potential of the market e g United States The sales of the API integrations are expected

    Original URL path: https://geldenondernemen.symbid.nl/ideas/4192-equidam (2016-02-18)
    Open archived version from archive



  •